Welcome to EGOIST Underwear!
Egoist Underwear opened its doors on June 22, 2010, in Boystown, Chicago. We started with a focus on underwear and have since expanded to include swimwear, party gear, casual wear, and gym apparel.
We specialize in European and Australian brands like Barcode Berlin, Code 22, and 2eros, to name a few. For 2026, we’re excited to introduce new labels like AWRY and THK, along with an expanded swimwear section.
Our mission has remained unchanged: to provide our customers with garments that fit perfectly and make them feel amazing. Enjoy our selection in-store and online!
Popular Collections
AWRY
AWRY brings bold energy. Shop sexy shorts, sleek thongs, jock-thongs, and bamboo underwear built to move, breathe, and get noticed.
AWRY AWRY Vers 4-Inch Shorts - Light Heather Grey
$44.99
AWRY AWRY Apex Jock Thong - Grey
$25.99
AWRY AWRY Impact Muscle Tank - Turquoise
$38.99
AWRY AWRY Impulse Jock Thong - Blue
$25.99
THK Swimwear
THK Swim features low-rise cuts and minimal coverage, designed to highlight shape and move easily from pool to parties.
THK THK 70's 5-Inch Swim Gym Shorts - Blue
$67.99
THK THK Twirl Swim Brief - Purple
$62.99
THK THK Pitcher Swim Brief - Navy
$62.99
THK THK Blue Wave Swim Brief
$62.99
Recently viewed products
Egoist offers a wide selection of men's designer underwear (briefs, boxer briefs, jockstraps, thongs, and enhancing underwear), men’s premium swimwear (swim briefs, swim square cuts, swim thongs and swim shorts), activewear as well as t-shirts, tank tops, and shorts. Don't forget to check out our most popular collection: party wear!
Enjoy! After all, this is your package we're talking about!
